Customer Relationships : Startup Saturday Class
Sat, Mar 30
|Howard University, School of Business
Customer relationships is about getting, keeping and growing your customer base. This milestone builds upon your customer segments, customer personas and your value proposition. - Steve Blank
Time & Location
Mar 30, 2019, 10:00 AM – 12:20 PM
Howard University, School of Business, Room 218, 2600 6th St NW, Washington, DC 20001, USA
About the event
The Development Corporation of Columbia Heights, in partnership with Drs. Legand Burge and Grant Warner of Howard University, will actively engage and challenge course attendees in the immersive Lean Startup entrepreneurship curriculum that is evidence-based and fast-paced.
In this Startup Saturday Entrepreneurship class...
A Value Proposition is designed to convince a potential customer that your particular product or service is more useful or will solve a problem better than your competition. It should answer the fundamental question of “Why should I buy your product instead of your competitor’s product?” A value proposition doesn’t have to be drawn out or complex, but it does need to be concise, specific and straight to the point. It needs to describe why your product is different and the tangible reasons why it will benefit your consumer.
“A single, clear compelling message that states why you are different and worth buying.” – Steve Blank
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